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Elite Fans Celebrate As Erica Bags Double Endorsement Deal With Star Radler And Legend Extra Stout

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Elite Fans have taken to social media to congratulate Ex BBN-Housemate and Nollywood actress, Erica Nlewedim, over her double endorsement deal with Star Radler and Legend Extra Stout, two of the most revered brands from the stables of Nigerian Breweries Plc.



The announcement was made during the official contract signing, which was held at The Garden, Ikoyi on Thursday, November 12, 2020. The Influencer deal coincides with the relaunch of both brands, as they unveiled new vibrant looks set to attract young alcohol drinkers.

L-R: Olaoluwa Babalola, Senior Brand Manager, Non-Lager Brands; Onyebuchi Allanah, Brand Manager, Star Radler; Erica Nlewedim, Brand Ambassador, Star Radler and Legend Extra Stout; Emmanuel Oriakhi, Marketing Director, Nigerian Breweries Plc, and Sarah Agha, Portfolio Manager, Flavoured & Non-Lager brands, Nigerian Breweries Plc, during the official unveiling of Erica as the brand ambassador for Legend Extra Stout and Star Radler recently.

Showing her appreciation, the TV reality star shared the exciting news with her fans explaining that, “the brands embody the youthful exuberance, unrestricted freedom of expression, among other qualities that make them a perfect fit for me and my fans”.

“This partnership will no doubt be a success, and I cannot wait to show everyone what we have planned,” Erica said.

The decision to sign Erica as a Brand Influencer for both brands aligns with the brands’ desire for young consumers to be bold, resilient and reiterates the brands’ trust in their abilities to rise above challenges to take on the world, giving them a refreshing start.

The rebrand has Star Radler switching to a more refreshing and vibrant look, with a mix of yellow and blue for its Citrus flavour, and the launch of a new flavor, Red Fruits, redefining the refreshing, thirst-quenching and taste benefits of the beer mix.

For Legend Extra Stout, fans witness the unveiling of a bolder look swapping the old metallic label for a more modern design featuring the signature Legend torch and a generous complement of the colour, black, and a more pleasant taste, appealing to all stout lovers.

The relaunch of both brands is in line with the company’s penchant for innovation aimed at attracting young alcohol consumers, and increasing demand at various levels.

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Mr Eazi gifts himself a brand new Range Rover for Christmas (Video)

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Popular singer, Mr. Eazi seems to have kickstarted ‘Detty December’ before anyone else as he gifts himself a brand new Range Rover.


Mr Eazi


The boyfriend to the billionaire daughter and actress, Temi Otedola, took to social media to make the announcement of his latest whip to his car collection.

Sharing the video of himself in his new Range Rover, Mr. Eazi wrote;

“Gave myself a Christmas gift. This one is for DettyDecember Parolz”

Watch the video below …

Recall that some days ago, the singer bought himself the new Play Station 5 worth almost half a million naira.

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The 2nd Edition of the DVT Business Summit & Skills Conference is here | Dec 1st -4th

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The Delegation of German Industry and Commerce in Nigeria (AHK Nigeria) in Partnership with Deutsche Gesellschaft fur Internationale Zusammenarbeit (GIZ) GmbH and Don Bosco are pleased to invite you to the virtual 2nd Dual Vocational Training Business Summit.


Theme: Skills and Development in Nigeria –
Challenges and Opportunities of the Corona Pandemic
Date: December, 1st – 2nd (Live Chat), 3rd – 4th (B2B, Networking)


To Register, Click Here

The objective of the Skills Summit 2020 is to continue and deepen the discussion with a focus on selected sectors. These will be Agriculture and Health.

Furthermore, considering the challenges faced during the coronavirus crisis, its summit aims to highlight how the field of vocational training can benefit from Digitalization and make it more resilient towards a pandemic.

The panel sessions will provide insight into the impact of the pandemic on the agricultural sector and possible opportunities.
It will also throw light on the skills required in the health sector and current training practices.
The panel sessions will provide insight into how digital solutions can effectively support the facilitation of vocational skills.

Speakers to watch out for include:

Follow AHK Nigeria on social media for more updates
Twitter: @ahknigeria
Instagram: @ahknigeria
Linkedin: ahknigeria

#ahknigeria
#DVTBusinessSummit2020

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Mercy Eke sprays $3000 cash, gifts iPhone 12 to her friend for her birthday (Video)

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The popular reality star, Mercy Eke has spoilt her friend with a sweet surprise as she made it rain dollar bills on her birthday.


mercy eke


The real estate guru walked in on her friend with a brand new iphone 12 pro max worth N790k.

As if that is not all, Mercy Eke sprayed her with hundred dollar bills to a tune of $3000 [roughly N1.1 million].

Mercy’s friend who could not hold together the overwhelming joy screamed all through as dollar bills rained on her.

mercy eke friend

Watch the video below …

Previous article‘I’ll never forgive him’ – Man calls out his father for naming him Martha

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